Case Study:
The Starving Man
The Starving Man have been with PCE Social since 2016 who originally asked us for advice on becoming more socially aware and increasing sales for their takeaway.
The owner, Rafel, asked us how we could help. In 2016 we designed and launched a new website in Feb 2017 backed up by an organic Social Media campaign.
The takeaway has shown a dramatic increase in sales; with the web traffic increasing by over 100% in the first 5 months of the website launch. Due to the ongoing success, we were asked to increase their budget to tie in with the company’s growth.
Google Ranking for the website increased due to the success and traffic on the website, it became ranked on page 1 for a lot of the relevant keywords as illustrated below.
Later In 2018 we started their first paid Ads campaign on Facebook and Instagram which was another huge success. The website traffic has had a year on year increase in which lead to the next stage of development.
The story continues with the Mobile App for IOS and Android devices. With the Coronavirus outbreak in 2020, many takeaways were forced to delivery only and Rafel asked us how we can help. We worked alongside Rafel to develop and App that has now replaced their ordering system. Similar to JustEat, the app works in a similar way, except there are no extra fees are paid to the provider. This has helped The Starving Man increase repeat orders and offer loyalty discounts to their customers. Rafel has since increased his budget for Social Media again to keep up with the demand.
